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Director of Tune-In Sales

New York , New York

Reporting to the Vice President of National Sales, this person is primarily responsible for developing business and driving revenues through direct relationships with advertising clients in the Tune-in and Premium category. 
Primary duties include:
  • Work with VP, National Sales to establish AdWorks as the industry leader in data driven advertising across multiple devices with Tune-in/Premium clients in their assigned categories
  • Develop relationships with media tacticians at the implementation level to define opportunities for advanced TV ad products that drive revenues nationally
  • Transition the Tune-in/Premium category from linear to Addressable
  • Establish position as the expert in their respective categories through a deep understanding of tune-in industry trends, revenues, ad spending, emerging products and businesses
  • Assist VP National Sales with setting budgets by category based on insights and feedback
  • Drive extensive client meetings schedule through individual efforts and by managing assigned AE’s and ASR’s
  • Grow revenues from respective categories by expanding the number of accounts actively investing in AT&T AdWorks products
  • Working cross-functionally with Media Sales, the Product team, Marketing, Research and Analytics groups
  • Introduce product rollout initiatives at the client level
  • Event attendance at trade functions
  • Ongoing travel
Education: Bachelor's Degree preferred
Experience: 10 - 12 Years experience preferred
Supervisory: Yes


Requisition ID 1702783 If you’re not ready to apply,
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Current Employee - Retail Account Executive in Chicago, IL

Pros

The people. AT&T has some great people in leadership roles who help inspire and grow their downline employees. With great continuous training, employees learn the skills needed to be successful in their current role.

Cons

Just like any other business, AT&T exists to earn a profit. In any sales channel there is pressure to achieve a quantified sales target. Depending on the leaders and managers relevant, most "Cons" would be directly associated with sales pressure.


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