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Director of Tune-In Sales

New York , New York

Reporting to the Vice President of National Sales, this person is primarily responsible for developing business and driving revenues through direct relationships with advertising clients in the Tune-in and Premium category. 
Primary duties include:
  • Work with VP, National Sales to establish AdWorks as the industry leader in data driven advertising across multiple devices with Tune-in/Premium clients in their assigned categories
  • Develop relationships with media tacticians at the implementation level to define opportunities for advanced TV ad products that drive revenues nationally
  • Transition the Tune-in/Premium category from linear to Addressable
  • Establish position as the expert in their respective categories through a deep understanding of tune-in industry trends, revenues, ad spending, emerging products and businesses
  • Assist VP National Sales with setting budgets by category based on insights and feedback
  • Drive extensive client meetings schedule through individual efforts and by managing assigned AE’s and ASR’s
  • Grow revenues from respective categories by expanding the number of accounts actively investing in AT&T AdWorks products
  • Working cross-functionally with Media Sales, the Product team, Marketing, Research and Analytics groups
  • Introduce product rollout initiatives at the client level
  • Event attendance at trade functions
  • Ongoing travel
Education: Bachelor's Degree preferred
Experience: 10 - 12 Years experience preferred
Supervisory: Yes

Requisition ID 1702783 If you’re not ready to apply,
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